6 popular items to add to your E-commerce store for the holiday season

Filipinos are known for being especially enthusiastic about the Christmas season. This excitement even extends into the amount of effort they put into giving gifts for their loved ones.

As Filipinos start to tick off their gift lists, online marketplaces receive a rush of orders that greatly exceeds their usual sales. Shops that sell items already on customers’ wish lists are usually the ones that profit the most. If you want to make the most out of this opportunity, then you should consider adding these kinds of items to your E-commerce store during the holiday season. 

Haven’t caught up on which items are currently trending? We’ve got you covered! Here’s our guide to the popular and in-demand products that you should start selling on online marketplaces! 

Fitness Gear

Coming out of lockdown, more and more people have begun prioritizing their health. Items like sportswear, water jugs, and work out equipment are now in heavy demand.

Cater to a physically active crowd by adding these kinds of items to your E-commerce store for the holiday season. 

Video Games and Gaming Accessories  

From what was once a niche interest, gaming has become more and more mainstream in recent years. Its popularity these days comes as no surprise with the rise of streaming, inspiring more people to get in on the fun.

People are going to be looking for a gift for the gamer in their life, and that’s where your store can come in. Selling products like video games, controllers, and streaming equipment can boost your sales amongst the gamer crowd. 

Kitchenware and Appliances

Filipinos love cooking, and in recent years, kitchenware has become one the most sought after items in E-commerce. Items that can help make cooking easier are more than welcome in any household, especially with the rising popularity of easy cooking recipes on social media.

Many Filipinos also started food businesses during the pandemic, and those who want to continue growing know that getting good equipment is a step in the right direction.

With this in mind, products like air fryers, non-stick pans, and food processors make for great gifts for cooks of all kinds. Merchants should consider selling these, plus other utensils and cookware, on online marketplaces. 

Pet Supplies and Accessories

Pet owners do not hold back when it comes to keeping their fur babies happy. They’re willing to spend on accessories like scratch posts, treats, and collars without hesitation.

Consider adding pet-friendly items like these to your E-commerce store over the holiday season so you don’t miss out on this opportunity!

Fashion Items

Style never goes out of fashion, and Filipinos are some of the most stylish people out there. Clothing like oversized pants, crop tops, and blazers have caught the attention of all kinds of fashionistas, and would be a good addition to any store looking to attract more customers. 

Phone Accessories

Mobile phones are the gadgets of choice for most Filipinos, with accessories for these devices becoming incredibly popular on online marketplaces. Items like power banks, chargers, and cases are now in high demand, and can be a profitable addition to any merchant’s store. 

These are just some of the popular items that you can add to your E-commerce store this holiday season!

However, even if these products are already in your store, keep in mind that the battle isn’t over yet. You still have to effectively market and sell these items, and working with an E-commerce enabler like Payo can help you with that.

Our Marketplace Optimization solution can help your store stand out from the competition through eye-catching visuals and stand-out campaigns. These will ultimately help you attract more customers. We also have logistics solutions like Fulfillment and Warehousing that can provide your customers with fast and reliable delivery.

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