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5 advantages of online shopping

Online shopping is all around us – whether on social media, an online marketplace, or on E-commerce platforms. It has become a part of people’s everyday lives, especially with today’s advancements in tech. 

In fact, online marketplace Shopee shared data regarding the increasing number of online businesses. According to the company, online sellers are growing both inside and outside of Metro Manila. This can be attributed partly to the fact that more shoppers are transitioning to the digital space as well. 

This isn’t surprising, especially given the advantages of online shopping. If you’re wondering what these are, here are a few examples. 

Ease and convenience

One of the most obvious reasons customers shop online is because it’s convenient. For one, you can do it from anywhere – your home, your office, or even while you’re on vacation. With just a few clicks and taps, you can go from viewing a product to purchasing it. 

Additionally, online shopping lets you shop whenever you want, meaning you’re not bound by store hours. Feeling like doing some shopping at 2 in the morning? With E-commerce platforms, it’s now possible. 

Saves time and effort

Another benefit of shopping online is how much time and effort it saves. Without E-commerce platforms, you’ll have to carve out time from your schedule to go to a physical store. This is especially challenging when the store is far from where you live. 

By shopping online, you don’t have to worry about going anywhere – all you need is your phone or laptop to purchase your products! Some stores even offer same-day or next-day delivery, which helps if you urgently need whatever you bought.

Variety of products

When you go to a brick and mortar store, it’s especially frustrating when they don’t have the item you need. It might even feel like a waste of a trip, and you’re left wondering where else you can get your item. That’s another reason why you should opt to shop online – if one online shop doesn’t have what you need, you can check out other shops in just a few clicks.

Additionally, E-commerce shops usually have a wider variety of products. This means you’re not limited to one type of product – you can shop for everything you need in one go. 

Easy price comparisons

One of the most common considerations when it comes to buying something is its price. As a customer, of course you want to make sure that you’re getting your money’s worth. With today’s E-commerce platforms, that’s easier than ever. 

Comparing prices of similar or the same products only takes a few seconds. In fact, some E-commerce platforms even do the comparisons for you, showing you which store offers the most affordable price. Doing this helps ensure that you don’t pay more than you have to for an item. It also gives you an idea of which stores give the best prices for future reference. 

Exclusive promos and discounts

E-commerce merchants know that one way of attracting customers is providing promos. That’s why another advantage of online shopping is having access to discounts or codes that are only available online. 

For example, many stores offer discounts for customers who sign up for their newsletters. Another one is promo codes that online stores use for certain milestones, such as hitting 10,000 followers on their social media pages. These discounts aren’t always available in physical stores, which is another reason customers love shopping online. 

These are just some of the advantages that shopping online provides. With the continuous advancement of tech, there’s no doubt that buying products on E-commerce platforms will become even more convenient in the future. 

If you’re an online merchant looking to establish yourself in Philippine E-commerce, there’s one way to find success faster; it’s by partnering with Payo!

Payo is the leading E-commerce service in the Philippines. We provide various solutions from Warehousing and Fulfillment to Marketplace Optimization and Cash-on-Delivery Integration. 


If you’re interested in learning more about how we can help you, feel free to sign up today or send us a message at [email protected]. We’re looking forward to helping you scale!